About Alexandra Bay Pty Ltd
Alexandra Bay began in 2005 as a small hobby business. We were the first to bring hand made natural Soy wax candles to the market, literally, with a small booth at the former Chandler Sunday Markets in Brisbane. Our massive range of fragrances and long-burning candles soon became famous Australia-wide and we began exhibiting at new age festivals and royal shows across the country.
The name Alexandra Bay has no reference to similarly named Alexandria Bay at the Noosa National Park or Alexandra Bay in north Queensland. The name was formed as a reference to our first candle production factory in the Brisbane Bayside suburb of Alexandra Hills.
Throught the years we have diversified and evolved into a well respected brand in crystals, decorative beads, and jewellery craft supplies.
History Timeline:
Alexandra Bay Pty Ltd is now a well respected business in several fields. We are a Brisbane based Family owned business committed to offering the best quality products and after-sales service. Our operations are now being streamlined and improvements made to our order fulfillment processes. We are also working on several other product ventures which we hope to launch over the next 12 months.
See all of our brands.
The name Alexandra Bay has no reference to similarly named Alexandria Bay at the Noosa National Park or Alexandra Bay in north Queensland. The name was formed as a reference to our first candle production factory in the Brisbane Bayside suburb of Alexandra Hills.
Throught the years we have diversified and evolved into a well respected brand in crystals, decorative beads, and jewellery craft supplies.
History Timeline:
- 2006 - Water Beads were added to our market stall range. Soon after, we began wholesaling to other market sellers.
- 2007 - Many Rare Tumbles was created to make a large range of crystals available online individually and in wholesale bulk lots at competitive prices.
- 2008 - Alexandra Bay Pty Ltd was formed and we acquired Beads N Crystals Retail & Wholesale store in Brisbane.
- 2009 - The Beads N Crystals online store was launched with close to 5000 products.
- 2012 - As the Beads N Crystals range grew past 10,000+ products, our web store was upgraded with real-time POS integration.
- 2013 - Early in the year we launched www.E6000.com.au to specialise in the range of retail E6000 adhesive products with bulk wholesale quantities available. Towards the end of the year www.WholesaleWaterBeads.com.au was launched, to better showcase our growing range of quality expanding polymer products.
- 2014 - We were presented the opportunity to be the first in Australia with a branded 3D printing Pen on the shelf and online at a very competitive price. Our dedicated website was launched in record time, just 24 hours after we received confirmation that we would be launching this product at the Melbourne Craft & Quilt Fair in July.
- 2015 - We have been a leading reseller of Sculpey Polymer Clay products for several years. Our new dedicated polymer clay store at www.sculpey.com.au showcases almost every product available from Sculpey in an easy to navigate site with small or bulk ordering available.
Beads N Crystals was relocated from its home of 12 years in Fortitude Valley to our new permanent home at 318 Ipswich Rd Annerley. Retail floor space has tripled allowing room to adequately showcase our expanding product range and facilitate more regular workshops. - 2016 - Our dedicated bead workshop booking platform was launched at www.beadclasses.com.au and a new beading instructor came on-board. We also bought and liquidated all remaining stock from two former competitors.
- 2017 - Our E6000 range has been improved dramatically with a new platform to separate wholesale and retail ordering was introduced. We also became the Australian distributor of the new Unicorn Spit Gel, Stain and Glaze product and Famowood glaze coat. A vast array of improvements were made to the Beads N Crystals shopfront to create a truly unique atmosphere and shopping experience.
- 2018 - This year is going to be very busy with the re-launch of MR Tumbles, the launch of two new market specific Swarovski Crystal direct ordering systems, a new Czech Seed Bead marketplace and a wholesale factory-direct bead marketplace in the pipeline. A new experimental concept online shopping store is also on the drawing board.
Beads N Crystals is celebrating The Year of the Seed Bead in 2018. We've already added 300 new seed bead lines with well over 1000 more coming soon. Close to 1000 new product images have been uploaded already this year with the goal to have 100% images on our website by the end of 2018. With 10,000 active lines and more added weekly, that is a very big job!
We also have a wide range of other improvements in the pipeline to enhance our existing businesses through product range and customer experience.
Alexandra Bay Pty Ltd is now a well respected business in several fields. We are a Brisbane based Family owned business committed to offering the best quality products and after-sales service. Our operations are now being streamlined and improvements made to our order fulfillment processes. We are also working on several other product ventures which we hope to launch over the next 12 months.
See all of our brands.